I spotted this vintage advertising premium set in an antique mall about two years ago now, I think. I was instantly charmed and really really wanted to look inside at the pages of uncut paper toys; but the old slim wallet prevented it. *sigh*
Here is your General Electric Refrigerator Wild West Rodeo
65 Pieces! Fun! Thrills!
Part of GE’s 25th anniversary celebration in 1952, this set has four sheets of paper toys you pop-out and assemble. Note, among the instructions, “How to Wear Mustache”!
Perhaps rather than saying “Here is your General Electric Refrigerator” this vintage toy kit should have said “Where is your General Electric Refrigerator?” for this toy set includes paper versions of GE refrigerators and food freezers! Sadly, no stoves are “at home on the range” of this wild west playset. *wink*
This and other photos of the paper wild west play set pieces are available here.
I’ll be clearing a lot more old photos off my phone, so keep an eye out for more of these quick photo posts!